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Hi there! 👋

If you’re rebooting your business, the first 90 days are crucial.

You need to get things going. Fast.

You need to score early.

Why? Two key reasons:

➡️ Build trust with your team.

The business is sleeping. Trust is low.

Confidence in leadership? Nonexistent.

Early wins, like a growing revenue channel or a successful program, will help rebuild that trust.

When your team sees results, they’ll start believing in you and the reboot.

This trust makes future changes smoother and paves the way for bigger wins.

➡️ Build trust with your C-level.

Your CFO or CEO might back a 5-year plan, but they want ROI ASAP.

Early wins give you breathing room. They prevent those weekend calls about gross margins and lacking revenue growth.

When C-level trust you, life gets easier.

The playbook? The 30-60-90 plan.

✅ 30 days: Quick wins. (hook up a new revenue channel or cut unnecessary costs)

✅ 60 days: Solidify changes. (launch a loyalty program)

✅ 90 days: Bigger initiatives. (launch new products, enter new markets)

Why this works:

• Simple chunks.

• Clear focus.

• Immediate impact.

Pitch it to your CEO. Ramp up your team. Execute.

Score early and keep going after bigger wins.

Stay tuned, have a great Sunday!

Erik

Whenever you’re ready, there are three ways I can help you.

1. 1:1 Advisory for E-Com Managers: I help you run, scale & optimize your e-commerce business.

2. Resource Library. Useful resources for every marketer. Includes an E-Commerce Audit Report, ChatGPT Prompt Guide & Midjourney Masterclass.

3. Book a 1:1 Call. A No Bullshit 20 min Ask Me Anything call. If you’re facing challenges in online business, I’m happy to talk.

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