Hi there!

2023 was already a big year for AI, but 2024 is going to be even more impressive.

My 5 predictions for AI in 2024

1. Custom GPTs

Custom GPTs will become a huge thing in 2024. Companies will create their own tailored GPTs to maximize efficiency. People will realize that tailored GPTs are a way better approach compared to the output of “regular“ GPT.

A CustomGPT store is released this week and it will open up a whole new business opportunity for creators. Think of it as an Apple Store where you can get GPTs.

2. Text-To-Image

Text-To-Image will be operationalized. If you see how fast Midjourney is developing, it is nearly impossible to imagine where it will stand in a few months.

Text-To-Image will be fully adopted by organizations to gain a massive advantage compared to “traditional’ marketing and visual content creation.

3. Text-To-Video

Text-To-Video is still in its early days, but if the speed of innovation is anything like we have seen with text-to-image, we are in for a huge treat.

I won’t be surprised if we see the first fully generated AI movie in 2024.

4. AI Training & Onboarding

Companies now see the potential power of AI, but their teams are not prepared to fully adopt it.

In 2024, we will see a huge spike in AI training across companies with the hopes of getting teams up to speed quickly so they can take advantage of everything gen-AI has to offer.

Onboarding new co-workers with AI amplified workflows will be key to make sure teams stay up to date and run efficiently.

5. Adopters lead the pack

You’ll probably think you have already missed the AI train in 2023.

So why would you start in 2024?

Well, let me tell you that even in 2024 you’re still good to go. Start now and you’re still ahead of the majority of your competitors.

Those who begin to fully adopt AI and its potential will be the ones who win in 2024. They will also set a strong foundation for the future as these tools quickly evolve.

Those that don't will definitely fall behind.

TL;DR

1. Custom GPTs will rule

2. Text-To-Image will be operationalized

3. Text-To-Video will take a liftoff

4. AI Training & Implementation will become even more important

5. Adopt in AI and lead the pack

Have a great Sunday.

Erik

📍 P.S. Shoot me a message if you want to chat about leveraging AI in your business. I’m happy to help.

Whenever you’re ready, there are three ways I can help you.

1. Resource Library. Useful resources for every marketeer. Includes an E-Commerce Audit Report, ChatGPT Prompt Guide & Midjourney Masterclass.

2. Book a 1:1 Call. A No Bullshit 20 min Ask Me Anything call. If you’re facing challenges in online business, I’m happy to share my decade of experience.

3. Supercharge your Business with AI. Tailored consulting for marketing & operations to supercharge performance with AI.

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